John, Paul, George, and Ringo didn’t become the Beatles by just dabbling in music. Chipper Jones didn’t become a baseball legend by just occasionally taking grounders. And Gallagher didn’t become a world-renowned comedian by just casually smashing watermelons in his free time. These people worked relentlessly at their craft. They struggled, they honed, and they sacrificed. They committed themselves.
The same principle holds true for burgiatrists.
To create a truly great burger, you’ve got to make it your life. You’ve got to get all the basic stuff right—from grass-fed and freshly ground beef to fresh and varied toppings to well-trained and personally invested staff—and then perfect it. You’ve got to have the first sentence on your website be something like, “[We want] you to think about your burger.” And you’ve got to—as the three Atlanta-area Farm Burger locations do—fully dedicate yourself to making a damn good hamburger.
Farm Burger doesn’t just dabble in burgiatry. It’s committed to it.
My review: 4.75 out of 5.00